Become a Coach
Tortoise Endurance brings you athletes matched to your experience, gives you the analysis you need to coach them, handles payment and provides the coaching platform.
Reasons to coach through Tortoise Endurance
01
Athletes arrive already committed
They choose their race deliberately through our race finder, not at random. By the time they reach you, they are invested in it.
02
The race is broken down before you start
Terrain, elevation, climate, cut-offs, and self-sufficiency demands are all mapped out, so you write from detail rather than a name and a date.
03
An objective athlete profile
You get their full race and activity history, analysed against what the target race actually requires, not a self-assessment.
04
Matched on fit, not sales rank
There is no directory to get lost in and no best-seller flywheel. New coaches get real work from the start.
05
You set your capacity and your price
No quotas and no imposed rate card. You decide how many athletes you take on and what you charge each of them.
06
Payments are handled for you
Tortoise Endurance takes all payments from the athlete, so you never have to invoice, chase money, or handle billing yourself.
07
Your plans become your templates
Every plan you write is saved as a personal template, so the work compounds and you get quicker as your library grows.
No joining fee. No monthly fee.
Set your own prices, keep EndoGusto free, and we handle payment. Tortoise Endurance earns 30% when we bring you a paying athlete, and nothing when we don't.
We do the legwork before the athlete reaches you
Every part of the process is built to take the guesswork out of preparing for a race.
Race Selection
We break down every race in detail: terrain, elevation, climate, cut-offs, and self-sufficiency demands. An athlete uses our race finder to narrow the field, then reads the full breakdown of each option, so they can be confident they are picking the race that actually fits them rather than one they picked off a name and a date.
Coach Selection
We use that race breakdown, and our own analysis, to match the athlete with the coach best positioned to prepare them for it. Instead of scrolling an endless directory and hoping, they choose from a shortlist already filtered by fit, confident they have the right person for the job.
Athlete Analysis
This one is for you. We cut intake time down sharply, hand you objective, quantitative answers instead of a self-assessment, and keep analysing the athlete as training progresses. That analysis is compared against what the target race demands, so you can see exactly which gaps still need to be filled.
See a real example
We're not a coach directory
Most platforms hand a runner an endless list of coaches and leave them to work it out on their own. We do that work first. We start with the race, break down exactly what it demands, then match the runner to the coach best positioned to prepare them for it.
The directory approach
- -A long, undifferentiated list of coaches to scroll through
- -No link between the race the runner picked and the coach's actual experience
- -The runner is left to guess who genuinely understands their event
- -Uninformed and full of anxiety, that indecision often means no coach is chosen at all, so they train alone, grab a generic plan off the internet, or ask an AI to fill the gap
How Tortoise Endurance works
- +We break the race down first: terrain, elevation, cut-offs, climate, self-sufficiency demands
- +We use that breakdown, and our own analysis of the race, to work out which coaches are actually best positioned to prepare someone for it
- +The runner chooses from a shortlist that's already been filtered by fit, not a wall of unranked profiles
- +They arrive at your door already confident in why you're the right coach for their race, not hoping you'll turn out to be
Coach Your Way
Write a one-off plan, build a plan month by month, take on a full monthly roster, or do a mix. You choose which way you coach and how much you take on.
Training Plans (One Off)
- +A single, one-off training plan
- +No monthly meetings or ongoing calls
- +Short clarification window after delivery, then done
- +Built from scratch at first, faster as your personal template library grows
- +You set your own price per plan
Training Plans (Monthly)
- +A training plan written one month at a time
- +An end-of-month questionnaire covering what worked, what did not, and any injuries
- +Adjust each month around how the athlete is developing
- +No weekly catch-up calls or daily athlete communication
- +You set your own price per month
Monthly Coaching
- +An ongoing coaching relationship
- +Take on a roster of athletes, up to a capacity you set
- +Adjust plans as training progresses or life changes
- +Stay involved through setbacks and decisions along the way
- +Set your own price per athlete
The platform is included
While you coach through Tortoise Endurance, you get full access to EndoGusto, the endurance coaching platform, at no cost. You use it to build your workouts, assemble training plans, schedule them, and deliver them to your athletes.
See how you build plans in EndoGusto